The end of November always comes with a number of goods about it – especially for the shoppers. As the Thanksgiving holiday kicks out, terms such as Black Friday and Cyber Monday roll in. These usually come with discount and offers on various products and services.
Let’s talk about Cyber Monday! Cyber Monday is an e-commerce term referring to the Monday following the U.S. Thanksgiving weekend. As Black Friday rocks on the physical stores, online retailers usually offer special promotions, discounts, and sales on Cyber Monday.
Origin of the Cyber Monday
The term Cyber Monday was coined in 2005 by Shop.org, the online arm of the National Retail Federation, to encourage consumers to shop online. The trade association noted that web purchases often spiked on the Monday after Thanksgiving in the years before. It is, since then, the second-biggest shopping day and, until 2019, the busiest day for online sales.
Although Cyber Monday had its origins in the United States, it is now an international concept. Many e-commerce companies around the world use the term to market promotions to boost their sales at that time of year.
Why should you be interested?
Because of the panic buying that comes with Black Friday, you might want to wait until its all calm to get exactly what you want. Waiting on till Monday is never a bad idea. Black Friday sale items sell out often, and retailers offer them again on Cyber Monday, giving consumers a second chance at some of the best deals.
The love for Black Friday and Cyber Monday created other days dedicated to specific industries. Small Business Saturday falls on the day after Black Friday. This cyber launched in 2010 as a way to pull consumers away from large, big-box retailers, and draw them to shop with local small businesses.
Giving Tuesday falls on the Tuesday after Thanksgiving. This was first introduced to consumers in 2012 as a way to promote charitable donations during the holiday season, and to counter the commercialization and consumer culture of the Thanksgiving season.